Straightforward pricing that
grows with you 

Straightforward pricing
that grows with you 

Growth

The essential solution for

growing small teams.

Unlimited active projects

200,000 platform credits*

Avg 200 projects/year**

Avg 1,250 testers/year**

Avg 7,500 total responses**

5 team seats

Surveys

Predict

Orchestra

Co-Pilot

Pedestal

300 AI credits

Audience import

Multi-panel audience

Advanced analytics

Exportable reports

Premium support

*1 project = 500 credits, 1 tester = 80 credits/per project

** Based on 500 credits per project + 80 credits per tester.

Actual usage may vary depending on how you allocate credits.

Scale

Everything organizations

operating at scale need.

Unlimited active projects

750,000 platform credits*

Avg 750+ projects/year**

Avg 4,687+ testers/year**

Avg 28,125+ total responses**

Unlimited team seats

Surveys

Predict

Orchestra

Co-Pilot

Pedestal

700 AI credits

Audience import

Multi-panel audience

SMS Add On

Custom integrations Add On

Extra credits Add On

Custom branding Add On

Custom audiences Add On

Managed service

Migration service

Advanced analytics

Exportable reports

Premium support

Data processing agreement

Custom contracts and invoicing

Single Sign On (SSO)

*1 project = 500 credits, 1 tester = 80 credits/per project

** Based on 500 credits per project + 80 credits per tester.

Actual usage may vary depending on how you allocate credits.

Add On

Custom Audiences

Custom Audiences

Custom Audiences

Scale Plan

Need a custom audience? Whether it's Gen Z Cool Ranch Doritos lovers or Millennial clean skincare enthusiasts, our zero-party network connects you with REAL people when you need answers. Get reliable insights, precise targeting, and access to hard-to-find, well-balanced audiences.

Need a custom audience from scratch? Our zero-party network connects you with exactly who you need when you need answers. Real people and real consumers. Target with precision, and reach hard-to-find audiences while ensuring a well-balanced sample.

Frictionless Data Scaling

Frictionless Data Scaling

Frictionless Data Scaling

Consumer management as smooth as butter

Engage consumers in real-time testing by sending tests via email or SMS and gathering insights from your community, focus groups, and consumer panels. Own zero-party data, gain direct access to consumer insights, and co-create with loyal customers while seamlessly scaling and segmenting your panels.

Engage consumers in real-time testing by sending tests via email or SMS and gathering insights from your community, focus groups, and consumer panels. Own zero-party data, gain direct access to consumer insights, and co-create with loyal customers while seamlessly scaling and segmenting your panels.

Powerful consumer research platform

A variety of stimuli to test ideas

We’re obsessive about keeping data safe

Frequently Asked Questions

What are responses?

We have a usage-based model, where we count a response as an answer to one project question from one person.

What are responses?

What are responses?

I have selected a subscription. How can I get credits to start testing?

I have selected a subscription. How can I get credits to start testing?

I have selected a subscription. How can I get credits to start testing?

What happens if I run out of credits?

What happens if I run out of credits?

What happens if I run out of credits?

Where does Wise Things audience come from?

Where does Wise Things audience come from?

Where does Wise Things audience come from?

What happens if I don’t need all the responses I’ve paid for in the 12-months?

What happens if I don’t need all the responses I’ve paid for in the 12-months?

What happens if I don’t need all the responses I’ve paid for in the 12-months?

What support do you offer?

What support do you offer?

What support do you offer?

What if my team members from across the business want to use the platform?

What if my team members from across the business want to use the platform?

What if my team members from across the business want to use the platform?

I have more questions

I have more questions

I have more questions

Make the right decision every time

Make the right decision every time

Make the right decision every time